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Virtual University of Pakistan
Federal Government University
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Study Scheme

Specialization Certificate (Specialization in Marketing)
Semester No. 1
Course Code Title Type Pre Requisite Credit Hours Specialization
MKT610 Customer Relationship Management Required 3 (Theory:3, Practical:0) Marketing
MKT621 Advertising & Promotion Required 3 (Theory:3, Practical:0) Marketing
MKT624 Brand Management Required 3 (Theory:3, Practical:0) Marketing
MKT630 International Marketing Required 3 (Theory:3, Practical:0) Marketing
 


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