Prof. Dr. Mubbsher Munawar Khan
Institute for International Marketing Management (IMM)
PhD
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Positions
August 2014 to
date
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Principal,
Hailey College of Banking and Finance, University of the Punjab, Lahore,
Pakistan.
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November 2013
to date
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Professor,
Hailey College of Banking and Finance, University of the Punjab, Lahore,
Pakistan.
Visiting
Professor, Vienna University of Economics and Business, Vienna, Austria.
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October 2011
to November 2013
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Associate
Professor, Institute of Business Administration, University of the Punjab,
Lahore, Pakistan.
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December 2000
to October 2011
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Assistant
Professor, Hailey College of Commerce, University of the Punjab, Lahore,
Pakistan.
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October 2010
to date
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Visiting
Professor, Vienna University of Economics and Business, Vienna, Austria.
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April 2007 to
April 2011
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Research
Associate, Institute for International Marketing Management, Vienna
University of Economics and Business, Augasse 2-6, 1090 Vienna, Austria.
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April 1993 to December
2000
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Lecturer,
Hailey College of Commerce, University of the Punjab, Lahore, Pakistan
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April 1988 to
April 1993
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Worked as
Marketing Manager in a domestic appliances company named Cool Industries
(Pvt) Limited.
Worked in the
family business of fast moving consumer goods named as Messrs. M. Munawar
Khan
Various
practical trainings in big companies like:
·
Shezan
International Limited.
·
Millat
Tractors Limited.
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Education
2007- 2011
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Doctoral Studies,
Graduation in March 2011 with Distinction
Institute for International
Marketing Management (IMM)
PhD Supervisors:
Prof. Bodo B. Schlegelmilch, PhD, D.Litt
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1985-1988
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Masters
of Commerce with Distinction and 1st Position in Marketing
Specialization
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1982-1985
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Bachelors
of Commerce with Distinction Winning Merit Scholarship
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Past and Present Memberships
of Learned Societies
- Member of Editorial Board of
the Academy of Business and Retail Management, London, UK
- Membership of Academy of
Marketing Sciences, New York, US
- Member of European Marketing Academy,
Brussels, Belgium
- Member of International
Business Association, Australia / New Zealand Chapter
- Member Germany, France, and
Austria Marketing Association
- Session Chair, 5th Global Islamic Marketing
Conference (GIMAC5): Asia Leads the World, Kuala Lumpur, Malaysia, April
22-24, 2014
- Session Chair, 4th
German French Austrian Conference on Quantitative Marketing, New Directions - New Insights,
2010, University of Vienna, Vienna, Austria
- Member of Standing Committee
on Finance and Taxation, Lahore Chamber of Commerce and Industry, Lahore,
Pakistan
- Elected Member Academic Staff
Association, University of the Punjab, Lahore, Pakistan
- Elected Member Senate,
University of the Punjab, Lahore, Pakistan
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Administrative
Experience
1.
Principal, Hailey College of
Banking Finance, University of the Punjab, Lahore, Pakistan
2.
Chairman
Board of Studies in Banking and Finance, Hailey College of Banking and
Finance, University of the Punjab, Lahore, Pakistan
3.
In-charge Evening Programs,
Institute of Business Administration, University of the Punjab, Lahore,
Pakistan
- Member Board of Faculty of Commerce as
Principal of Hailey College of Banking and Finance, University of the
Punjab, Lahore, Pakistan
- Member Board of Faculty of Economics
and Management Sciences as Principal of Hailey College of Banking and Finance,
University of the Punjab, Lahore, Pakistan
- Member Departmental
Doctoral Program Committee, Hailey College of Commerce, University of
the Punjab, Lahore, Pakistan
- Member
Institutional Doctoral Program Committee, Institute of Business Administration,
University of the Punjab, Lahore, Pakistan
- Member Board of
Faculty of Economics and Management Sciences as an Associate Professor of
Institute of Business Administration, University of the Punjab, Lahore,
Pakistan
- Member Board of
Studies in Business Administration, University of the Punjab, Lahore,
Pakistan
- Many times worked as an acting Director of
Institute of Business Administration, University of the Punjab, Lahore,
Pakistan
- Student
Adviser, Institute of Business Administration, University of the Punjab,
Lahore, Pakistan
- Expert member Selection Board (Marketing),
University of Management and Technology, Lahore, Pakistan
- Expert Member Punjab University Affiliation
Committee, Lahore, Pakistan
- Member Convocation Coordination Committee,
University of the Punjab, Lahore, Pakistan
- Member
Business Plan Committee, University of the Punjab, Lahore, Pakistan
- Member
Management Committee University of the Punjab Annual Book Fair, Lahore,
Pakistan
- Member Board of Studies in Commerce, University of
the Punjab, Lahore, Pakistan
- Chairman Board of Studies, Department of Business
Administration, Virtual University of Pakistan, Pakistan
- Member Board of Studies for the Faculty of
Management Sciences, Lahore College for Women University, Lahore, Pakistan
- Member Board of Advance Studies and Research,
Imperial College of Business Studies, Lahore, Pakistan
- Adviser to Selection Board for faculty of
Management at Islamia University of Bahalwalpur, Pakistan
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Teaching
Teaching
and Supervising PhD classes at Institute of Business Administration, University
of the Punjab, Lahore, Pakistan
· Teaching
and Supervising PhD classes at Hailey College of Commerce, University of the
Punjab, Lahore, Pakistan
· Teaching
and Supervising MPhil classes at Institute of Business Administration,
University of the Punjab, Lahore, Pakistan
· Teaching
and Supervising MPhil classes at Hailey College of Commerce, University of
the Punjab, Lahore, Pakistan
· Teaching
MBA classes at Institute of Business Administration, University of the
Punjab, Lahore, Pakistan
· Teaching
MBA classes at Hailey College of Banking and Finance, University of the
Punjab, Lahore, Pakistan
· Teaching
M.Com classes at Hailey College of Commerce, University of the Punjab,
Lahore, Pakistan
· Teaching
graduate classes at Institute for International Marketing Management (IMM), Vienna
University of Economics and Business, Vienna, Austria.
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Research
Interest
International
Marketing
·
Religious
Endorsement including Halal
·
In-group
– Out-group Behavior and its Marketing Implications
·
Consumer
Animosity
·
Higher
Education
·
Marketing
in Emerging Markets
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Conference Papers
- 6th Global Islamic Marketing
Conference (GIMAC6), Istanbul, Turkey, May 06-08, 2015.
- 5th Global Islamic Marketing
Conference (GIMAC5): Asia Leads the World, Kuala Lumpur, Malaysia, April
22-24, 2014 (Won the Best Paper Award)
- International Trade & Academic
Research Conference (ITARC) London, UK, November 4-5, 2013 (winter)
- Conference on Bio-Physicochemical
Basis for Technopreneurship, April 2-3, 2013, University of the Punjab,
Lahore, Pakistan
- Attended Lahore
School of Economics - First Annual Business Research Conference on Managing
Business in Pakistan, Lahore, Pakistan, December 1, 2011
- Academy of Marketing Science, Annual
Conference, New Orleans, LA, USA, May 16-19, 2012
- GFA2010, Fourth
German-French-Austrian Conference on Quantitative Marketing, University
of Vienna, Austria, September 16-18, 2010.
- EMAC, 39th Conference,
Copenhagen, Denmark, June 1-4, 2010
- AMS Annual Conference, Oregon
Portland, USA, May 26-29, 2010
- ANZIBA Conference 2010 - Global
Business and Sustainable Development, Sydney, Australia, April 15-17,
2010
- "WHASIB-ANUGA 2009" World
of Halal Science Industry and Business-ANUGA International Conference
2009, Cologne, Germany, October 11, 2009.
- Presented paper and attended doctoral
consortium in Academy of Marketing Science, The 14th Biennial
World Marketing Congress, Oslo, Norway, July 21-25, 2009
- EMAC, 38th
Conference, Audencia Nantes France, May 26-29, 2009
- Participated in
The 2nd European Colloquia, Vienna, Austria, November 29, 2007.
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Workshops/Seminars/Forums
·
Participated in a seminar on Freedom of
Information & Whistleblower Protection organized by Transparency
International Pakistan (TI Pakistan) in collaboration with National
Accountability Bureau (NAB) Lahore,
Pakistan, 25 March, 2015
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Participated in Global Forum on Islamic
Finance – Islamic Finance: A Viable Financial Alternative organized by COMSATS
Institute of Information Technology, Lahore, Pakistan, 10-11 March, 2015
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Participated as a Judge in the Annual
Presentation Skills Competition, 2014, organized by Institute of Chartered
Accountants of Pakistan (ICAP),
Lahore, Pakistan, 27 November, 2014
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Participated in a workshop on International
Financial Reporting Standards, organized by ACCA Pakistan, Lahore, Pakistan, 30 September ,
2014
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Indigenous On-Campus Training Program
organized by University of the Punjab in collaboration with Higher Education
Commission, Lahore, Pakistan, 27-31
October, 2014
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Organized and Presented at a Workshop on
SPSS at Institute of Business Administration, University of the Punjab,
Lahore, Pakistan, 9-10 May, 2014
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Training Workshop
on Preparation of Business Plan organized under Tertiary Education Support
Project (TESP) by Higher Education Commission of Pakistan (Monitoring and
Evaluation Division), Islamabad, Pakistan, 18 April, 2013
·
Workshop on Advanced Multivariate Data
Analysis and Structural Equation Modeling, Institute for International
Marketing Management (IMM), Vienna University of Economics and Business, Vienna,
Austria, 10-15 March, 2011
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Participated in a
Seminar on Statistical Quality Control at Lahore Chamber of Commerce and
Industry, TQM Bureau, Lahore, Pakistan, 22 October, 1998
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Research
PhD Thesis titled “Discovering
In-Group Reactions to Out-Group Focused Endorsements: An Empirical Analysis”.
PhD Supervisor: o. Univ. Prof. Bodo B.
Schlegelmilch
· Co-supervised two Master theses,
Institute of International Marketing Management, Vienna University of Economics and Business, Supervisor: o. Univ. Prof. Bodo B. Schlegelmilch
· Supervising
MPhil and Masters Theses at Hailey College of Commerce and Institute of
Business Administration, University of the Punjab, Lahore, Pakistan
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Project Report on the Working of
‘Shezan International’ during the course of M.co
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Publications:
Teaching Material
A text book for B.Com students,
titled “Introduction to Business”, Jadeed Educational Services
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“Education an Imperative for
Development” published by Al-Iqtisad, 1998, Lahore
· “Professional Learning Behavior: A
Knowledge Management Approach” published by National Library Singapore, 2013,
Singapore
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