VU
Virtual University of Pakistan
Federal Government University
Dr. Arooj Zeb
Assistant Professor
Department of Management Sciences
Faculty of Management


PhD (Management Sciences)


Management Sciences
Official Email arooj.zeb@vu.edu.pk
Dr. Arooj has done PhD in Management Sciences on "Determinants of Women Entrepreneurship in Pakistan" from Islamia College Peshawar. She has been serving as an Assistant Professor at Department of Management Sciences, Virtual University of Pakistan since June 08, 2021. She has 20 plus research publications emphasizing on gender based studies, capital structure and business strategies. She believes in women empowerment hence she has huge contribution in writing research articles which focuses on factors affecting success and performance of women entrepreneurs of Pakistan. She tries her best to convert the weaknesses into strengths by putting in efforts.
Experience
Assistant Professor
Virtual University of Pakistan
From Jun 08, 2021 To present
Lecturer (Management Sciences)
City University of Science and Information Technology
From Oct 06, 2019 To Jan 05, 2021
Lecturer (Management Sciences)
Islamia College Peshawar
From Oct 01, 2017 To Feb 01, 2018
Lecturer (Management Sciences)
Institute of Management Studies, University of Peshawar
From Dec 01, 2014 To Mar 30, 2015
Lecturer and Internal Verifier HND (UK)
PEF Post Graduate College Peshawar
From Aug 26, 2010 To Apr 17, 2013
Honors And Awards
HEC Awarded Approved PhD Supervisor Status
Year: 2021
Session Chair at 5th EMS International Online Multidisciplinary Conference on Changing Landscape
Year: 2020
Publications
Category: W
Relationship Between Talent Management and Job Satisfaction Among Pakistani Universities’ Teachers: Psychological Empowerment And Psychological Capital As Mediators
The primary aim of this research is to examine the impact of talent management (TM) on psychological capital (PC), job satisfaction (JS), and psychological empowerment (PE). This research seeks to examine the mediating role of PC and PE in the link between TM and JS.
Year: 2024
Category: X
Cryptocurrency in a Pandemic Era: Analyzing the Impact of COVID-19 During and Post-Crisis Periods on Digital Currencies
In this study, it is explored how and to what extent economic crises, especially the current COVID-19 pandemic, have affected the investment dynamics of cryptocurrencies.
Year: 2024
Category: X
The Influence of Brand Capital, Earnings Smoothing, And Stock Liquidity on Stock Price Crash Risk: Insights from Pakistan
The study aims to explore significant causes of sudden and unexpectedly profound falls in the PSX stock price.
Year: 2024
Category: X
Examining Stock Market Co-Movement In The Pre, During, And Post-Covid Eras In Developing And Developed Markets
This research illuminates how to succeed in an ever-changing economic environment as financial markets change and face new difficulties. new difficulties.
Year: 2024
Category: X
Nexus Between Talent Management And Job Performance Organizational Citizenship Behavior As A Mediator
Year:
Category: X
Does Authentic Leadership Mediate the Relationship between Personality Traits and Work Engagement?
Year:
Category: X
he impact of inclusive leadership: Unraveling the dynamics of employee performance in the Pakistani education sector through the lenses of collectivism and psychological safety
Year:
Category: X
Organizational Citizenship Behavior And Organizational Commitment: Mediating Role Of Authentic Leadership
Year:
Category: X
Nexus Between Organizational Citizenship Behavior And Job Satisfaction Among Pakistani Teachers: Role Of Psychological Capital As Mediator
Year:
Category: X
CSR Formal and Informal practices in SMES and Covid – 19 challenges
Year:
Category: X
The Role of Self Employed Parents in Determining Performance Of The Women Entrepreneurs Of Pakistan
Year:
Category: Y
The role of demographic factors of Pakistani Women in the Entrepreneurial Performance.
Year:
Category: x
Investigating the Investment Behavior of Entrepreneurs in Stock Market of Pakistan
Year:
Category: X
Legal Infrastructure for women Entrepreneurs of Pakistan as a barrier to success
Year:
Category: X
Women behind the veil: The mediating role of Empowerment on the relationship between Social System and Performance of rural women in Khyber Pakhtunkhwa
Year:
Category: X
Moderating Role Of Board Size And Its Effect On Default Risk And Earning Response Coefficient (ERC)
Year:
Category: X
Impact of COVID-19 On The Performance of Business Operations of Pakistan
Year:
Category: x
The role of Informal networks in enhancing the performance of Women Entrepreneurs- A case study of Khyber Pakhtunkhwa
Year:
Category: X
Default Risk, Company Ownership and Earning Response Coefficient (ERC) in Pakistan Stock Exchange (PSX)
Year:
Category: X
Assessing the Role of Zakat as a Social Safety Net and problems faced by Zakat Recipients in receiving Zakat Assistance in Pakistan
Year:
Category: Book review Category Y
The Circle of Innovation: You can’t shrink your way to greatness
Year:
Category: Y
The role of Work Family Conflict on Burnout and Organizational Citizenship Behaviors on Nurses in Health Sector in Pakistan
Year:
Category: Y
Impact of Political Factors on women entrepreneurial Performance in Pakistan
Year:
Category: Y
Impact of Formal Networks on Women Entrepreneurship in Pakistan
Year:
Category: X
Determinants of successful women entrepreneurship in Pakistan
Year:
Category: Impact Factor Journal Category W
“Innovation and the entrepreneurial performance in women-owned small and medium-sized enterprises in Pakistan”
Year:
Category: Y
Role of Zakat Department in Poverty alleviation in Pakistan
Year:
Category: Book review Category X
Good Strategy Bad Strategy: The Difference and Why it Matters
Year:
Category: Y
Effects of Career Plateau on employee’s behavior and ways to managing it
Year:
Category: Y
Mediating Role of Capital Structure between Corporate Governance and Risk
Year:
Category: Y
Impact of Financial Resources on women’s entrepreneurial performance of Pakistan; Comparative study of registered and non-registered women entrepreneurs
Year:
Presentation
1 Presented paper in 1st EMS International Online Multidisciplinary Conference held by EMS
2 Presented paper in ABMR 2019 National Research Conference (April 25-26, 2019) held by University of Malakand
3 Presented paper in International Conference of Abasyn and ICUP and also performed the role of organiser.