Shahzad Mahmood
Lecturer
Department of Management Sciences
Faculty of Management
M.Phil (Management Sciences)
Marketing
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Mahmood Shahzad holds a degree of MS (Marketing) from COMSATS University Islamabad and serving as a Lecturer (Marketing) since January 2015. Mr. Mahmood holds a couple of years of experience in the Sales & Marketing departments of the Textile, Retail, and IT sector. Corporate social responsibility, customer orientation, and consumer behavior are the areas of research interest. |
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| Experience |
Lecturer
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Virtual University of Pkaistan
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| From
Jan 15, 2015
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present
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Instructor
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Virtual University of Pakistan
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| From
Jan 11, 2010
To
Jan 14, 2015
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| Publications |
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Category: W category |
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Sustainable pathways: the intersection of CSR, hospitality and the United Nations’ sustainable development goals
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Category: W category |
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CSR and customer orientation: a sustainable pathway towards competitive advantage? A customer’s perspective Social Responsibility Journal
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Category: Z category |
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Customer Loyalty a Key to Success: A Case Study in Telecom Sector of Pakistan, Jinnah Business Review
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